CASE STUDY:
CARTOON NETWORK IMAGINATION STUDIOS
WHAT:
Cartoon Network Imagination Studios Mall Activation
WHERE:
Marina Mall, Kuwait
WHEN:
November 30 - December 2, 2018
WHO:
Public (Families & Kids)
HOW:
By bringing Cartoon Network Imagination Studio to life and showcasing highly engaging activities to heighten kids' creativity and imagination.
RESULTS
-
Benefitted from the high footfall in Marina Mall Kuwait
-
Organized variety of activities and emphasized the value it could offer to both kids and parents
-
Reinforced brand commitment and boosted brand loyalty
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